Ditra Systems

Product led communications group KeTech recently expanded their portfolio with the acquisition of Ditra Systems, specialists in voice based public information in the travel sector.

Ditra Systems, based in Reading, has been operating for over 30 years and are widely known and well respected in the UK rail industry. Specialising in the design and manufacture of public address systems for multiple railway station applications Ditra recognised the need to expand into the wider travel communications market.

Bob Ross - Managing Director of Ditra Systems, was very positive about the sale stating that ‘KeTech were very confident about taking the company forward and are able to provide a massive marketing potential for Ditra’.

Echoing this, John Kearney – KeTech Groups CEO said ‘We were looking to expand KeTech’s Transport Group and Ditra fitted the target profile perfectly. Ditra was a company which we already had an existing business relationship with. The discreet approach of BCMS allowed the Group Executive to consider the options without disrupting our existing business relationship”.

Sunita Meigh of BCMS Corporate advised the vendor and said ‘Due to the long term stability and success of Ditra we were able to generate a significant amount of interest from potential acquirers. Our facilitation of the sale process ensured the best possible deal for our client’.